As dyed-in-the-wool Japanophiles, we’re always happy when something from Japan catches on overseas. Not too long ago, if you lived outside of Japan and liked your fish raw, or your music Japanese, you were part of a pretty small group. Now, though, it seems like every coastal city in the U.S. needs at least one good sushi restaurant in order to claim a respectable dining scene, and J-pop acts go abroad to play in front of adoring, passionate fans.
So when the writers at our Japanese-language sister site told us a new fashion trend with Japanese roots was winning over American fashionistas, including actress and musician Zooey Deschanel, we thought maybe we were about to get the inside line on the summer’s hottest look.
Then, we found out what she was wearing, and we got a chuckle instead.
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